Lion Model Yarn Firm introduced immediately that it’s coming into 2022 with a purpose of inspiring pleasure and optimism within the crafting neighborhood by naming “Golden Sunshine” as its newest Shade of the 12 months. It should function the colour inspiration for a year-long assortment of latest merchandise for the corporate. Within the wake of almost two years of uncertainty, this vivid, heat and vibrant coloration marks a trendsetting initiative for the corporate in addition to a guiding gentle of positivity heading into the brand new 12 months.
“We hope that Golden Sunshine drives our manufacturers ahead, imbuing their initiatives, clothes, and lives with pleasure,” mentioned Jessica Hendrickson, Design Director of Lion Model Yarn Firm.
Lion Model will donate a portion of the proceeds from all product gross sales within the Golden Sunshine product assortment to Psychological Well being America (MHA), the nation’s main community-based nonprofit devoted to these dwelling with psychological sickness and selling psychological well being. The partnership has been an integral a part of Lion Model’s dedication to give attention to the psychological well being advantages of knitting and crocheting actions, which have spiked in reputation as individuals hunt down wholesome methods to deal with difficult instances.
“MHA is the right companion for this new mood-enhancing coloration palette,” Hendrickson mentioned. “Shade has been confirmed to have a direct correlation to our psychological well-being, and we’re excited to assist MHA’s unbelievable work.”
“The colours we select to put on and encompass ourselves with can play an integral position in our psychological well being,” mentioned Schroeder Stribling, MHA, President and Chief Government Officer. “Golden Sunshine is the best palette to unfold some much-needed post-pandemic happiness.”
The Golden Sunshine assortment will embrace curated coloration palettes that includes Lion Model’s 24/7 Cotton®, Feels Like Butta®, Pound of Love® and Wool-Ease Thick & Fast® yarns. Eleven new patterns and 4 seasonal palettes will probably be launched on a rolling foundation all through 2021, serving to make Golden Sunshine a major coloration pattern all year long.