Must you purchase it six months later?

The Apple iPhone 12 family is a bona fide success. Six of the highest 10 smartphones offered globally in January, 2021, have been Apple units, with the iPhone 12 Professional Max leading the way in popularity within the US. That tells us one thing: folks do actually need big-screened units with succesful cameras. In reality, demand for the iPhone 12 collection can be anticipated to stay robust via the third quarter forward of the iPhone 13’s fall debut.

Nothing seems to be poised to steal the iPhone 12 Professional Max’s mojo, a minimum of not but. Android telephone makers have flooded the market through the early months of 2021 with compelling flagship fare. There’s the Samsung Galaxy S21 Ultra, the Oppo Find X3 Pro, the OnePlus 9 Pro, and the Xiaomi Mi 11 Ultra, amongst others.

What concerning the iPhone 12 Professional Max makes it so standard? Is it the superior triple digicam system, the speedy efficiency, or the superb battery life? It might be any of these items. The true query is: is it nonetheless value shopping for at the moment? Six months after its preliminary launch (November 13, 2020), discover out what’s good and what’s dangerous about Apple’s top-tier flagship on this iPhone 12 Professional Max evaluation revisited.

Apple iPhone shopping for information: Which iPhone is right for you?

The nice


iPhone 12 Pro Max side rails in hand 2

Credit score: David Imel / Android Authority

Apple’s selfmade silicon is tough to beat. The iPhone 12 Professional Max has the corporate’s A14 Bionic processor inside, which is the corporate’s prime cell chip. The iPhone 12 Professional Max was a complete beast when it launched and it nonetheless is to at the present time. The whole lot concerning the telephone’s efficiency has remained top-notch.

In a head-to-head check Android Authority carried out final fall, the Apple iPhone 12 (not the Professional mannequin, however with the identical processor) easily smoked the Samsung Galaxy Note 20 Ultra. The Apple telephone constantly outperformed Samsung’s flagship by way of each CPU and GPU. Granted, the Notice 20 Extremely was a Snapdragon 865 machine. Qualcomm’s Snapdragon 888, which powers quite a lot of 2021 flagships, is a era quicker than the 865 — however Qualcomm didn’t shut the hole. The iPhone 12 Professional Max nonetheless handily beat an 888-toting Samsung Galaxy S21 in our Velocity Check GX testing.

The Apple iPhone 12 Professional Max is simply as blazing quick six months on because it was on day one.

Nothing has modified concerning the iPhone 12 Professional Max’s efficiency since day one. Even after a number of software program updates, it’s simply as quick, simply as easy, and simply as highly effective because it was on launch day. That’s the way in which we prefer it. Furthermore, it can stay that manner. Apple units are likely to retain their efficiency profile for an extended time period when in comparison with their Snapdragon-equipped rivals. In different phrases, the iPhone 12 Professional Max will proceed to carry out effectively for years.

Battery life

Battery lifetime of the bigger iPhone 12 Professional continues to be glorious. I can’t kill this telephone. The iPhone 12 Professional Max has a bigger battery than the usual iPhone 12 Professional, and it reveals. Not solely am I getting a full day, however I’m additionally getting one and a half days of battery — a minimum of — between prices. Even on days once I use the telephone intensely (streaming video for hours), it has 40% left within the tank come midnight.

The iPhone 12 Professional Max outlasts a lot of the competitors.

Typically telephones will present a small hit to most battery life by the six-month mark. Not so with the Apple iPhone 12 Professional Max. It’s nonetheless going robust and outlasting a lot of the competitors. We all know that Apple tweaks its software program over time to assist preserve battery life on older telephones. We anticipate the iPhone 12 Professional Max will preserve strong battery life for a while.


Apple’s triple digicam association produces a number of the highest high quality photographs obtainable from a cell phone. Time hasn’t modified that. Granted, the Galaxy S21 Ultra now challenges Apple, however Apple continues to be within the battle. Extra to the purpose, the iPhone 12 Professional Max, with its enormous fundamental sensor and highly effective telephoto lens, continues to be a category chief.

Listed here are some latest samples so that you can take a gander at:

You’ll word sharp focus, good publicity, and correct white stability/coloration all through. Wish to see extra from the iPhone 12 Professional Max digicam? Take a look at our shootouts under.

iPhone 12 Professional Max digicam shootouts:

Software program

iOS isn’t for everybody, to make certain, however given its reputation, you possibly can’t write it off. iOS 14 is among the many strongest upgrades to iOS but, and one which makes the platform behave extra like Android than ever.

For instance, iOS 14 supports app widgets. I do know, I do know, Android has from the early days, however follow me right here. Many of the widgets I’ve tried have labored effectively and been easy to arrange. Not each first- or third-party app has a widget, and that’s a little bit of a disgrace. I’d like to see much more widgets from app builders.

iOS 14 additionally (lastly!) has an app drawer of types.

iOS 14 additionally (lastly!) has an app drawer of types. The App Library, because it’s referred to as, is the far right-most residence display panel and it incorporates all of the apps put in on the telephone. That is one other characteristic that’s been obtainable to Android units because the starting. Helpfully, Apple has organized them by utilization/sort and it does a very good job of robotically categorizing them. I discover myself utilizing the App Library an increasing number of to entry apps, relatively than simply use the house display icons.

Siri nonetheless isn’t pretty much as good as Google Assistant (will it ever be?), however Siri Options have gotten higher over time and I now discover them relatively helpful. Seen whenever you pull down on the house display, they typically recommend an app or an motion proper as I’m fascinated by it. It’s form of eerie.

Final, Apple delivered higher software program assist to its units than simply about every other machine maker out there. Telephones which are years outdated are nonetheless in a position to run the latest model of iOS. For instance, in response to information from Apple, 86% of all telephones launched within the final 4 years are operating iOS 14.

For these coming from an Android machine, iOS 14 makes for the simplest transition to this point.

The not so good


iPhone 12 Pro Max side rails

Credit score: David Imel / Android Authority

The iPhone 12 Professional Max nonetheless seems good, nevertheless it definitely doesn’t really feel good. The telephone has a stainless-steel band that wraps across the complete periphery, whereas Apple’s proprietary “ceramic defend” protects the telephone from breakage. It’s an aesthetic, if conservative, look in at the moment’s market. Toss in an IP68 score and also you’ve bought a reasonably powerful telephone. It might probably deal with minor bumps and bruises simply high quality, in addition to an unintended dunk within the pool. That’s all good.

Associated: The best Apple iPhone 12 Pro Max cases you can buy

What’s not good? The vertical facet rails. The telephone has sharp edges back and front the place the steel and glass meet at perpendicular angles. Mixed with the telephone’s sheer measurement, it’s a literal ache to have in your pocket. I can’t let you know what number of occasions I’ve uncomfortably jammed my leg when transferring round with the iPhone 12 Professional Max in my pocket. As I famous, I just like the look of this design so much. Virtually talking, nevertheless, it’s uncomfortable irrespective of how you utilize the telephone. Consolation is essential.

Right this moment’s Android flagships are, by and huge, smoother and extra comfy relating to each day use. I’m considering the liquid Oppo Find X3 Pro. Svelte is sweet.


iPhone 12 Pro Max screen with neon 1

Credit score: David Imel / Android Authority

The iPhone’s display is a lot vivid, gives high quality decision, and handles most content material simply, however there are two main sticking factors I can’t ignore now that we’re one-third of the way in which via 2021.

First, the notch. No different main flagship is transport with a notch, not anymore. Samsung, OnePlus, Oppo, Xiaomi, and others have all moved to punch-hole designs for his or her shows. The punch-hole is a way more elegant technique to handle the user-facing digicam. It’s far much less apparent, significantly when watching video. The notch on the iPhone 12 is a severe bummer. In fact, Apple isn’t solely sticking the selfie digicam in that notch, it’s additionally bought its high-tech Face ID sensors in there. Rumors recommend the notch will get barely smaller within the iPhone 13, however it can nonetheless be there. I’m strongly hoping this isn’t the case.

The notch on the iPhone 12 is a severe bummer.

Second, the display’s pace. Most 2021 Android flagships (and even a strong handful of 2020 flagships) sport 120Hz high-speed shows. The iPhone 12 Professional Max show contains a 60Hz refresh charge. The distinction is most seen when scrolling up and down web sites, lists, or different vertical content material. Granted, the iPhone 12’s show is easy for a 60Hz panel, nevertheless it doesn’t fairly match the great thing about at the moment’s 120Hz panels. Right here’s hoping the iPhone 13 show makes the bounce to 120Hz.


There’s no query the iPhone 12 Professional Max is an costly piece of {hardware}. It begins at $1,099 for the 128GB model and runs as much as $1,199 for the 256GB mannequin and $1,399 for the 512GB variant. You may get decent deals from US carriers, however the uncooked pricing from Apple stays unchanged until you may have a trade-in.

Samsung’s Galaxy S21 handsets are priced equally to the iPhone 12 household. That’s excellent news for Apple. Different competing units, such because the $969 OnePlus 9 Pro, are available a bit underneath the 12 Professional Max’s price, whereas others such because the ~$1,500 Xiaomi Mi 11 Ultra blow proper previous it. Suffice it to say, if you need the most effective telephones available on the market, you’re going to wish to pony up the money. The usual iPhone 12 Professional prices $999 in case you don’t thoughts the smaller display and battery.

Charging pace

Whereas the iPhone’s battery life holds up, the charging speeds are among the many slowest within the flagship market. The telephone helps wired charging as much as 20W and wi-fi charging as much as 15W. That’s provided that you purchase Apple’s chargers, which aren’t included with the telephone. If you happen to use a third-party, Qi-based charger your wi-fi charging pace is proscribed to a pokey 7.5W. Utilizing the optionally available Apple wall charger will internet you roughly a 50% cost in about half-hour.

See additionally: The best iPhone chargers

Nearly all of Android flagships can cost from 0% to 100% in 40 to 50 minutes. The Xiaomi Mi 11 Extremely, for instance, sports activities 67W wired and wi-fi charging and goes from empty to full in simply 41 minutes. And the quick charger is included within the field.

Apple must up its charging sport massive time.

Apple iPhone 12 Professional Max evaluation revisited: The decision

iPhone 12 Pro Max back with neon 1

Credit score: David Imel / Android Authority

To be absolutely clear, the iPhone 12 Professional Max is my each day driver for the time being. I’ve used it because it went on sale final November. Earlier than that, I used to be on a Google Pixel 4 XL for a 12 months.

Please wait.. Loading ballot

After utilizing this telephone for six months, it’s simple to see why the telephone is so profitable for Apple. It covers all of the fundamentals after which some. It gives high-quality {hardware} that’s powerful and constructed effectively, it has a number of the greatest efficiency of any machine, packs battery life that competes with most flagships, and snaps a very good photograph. Certain, there are some detractors, such because the gawky design, gradual display, and excessive price ticket, however different telephones undergo from these similar points.

From my perspective, the iPhone 12 Professional Max has fully lived as much as its promise. The problems I’ve famous above have been there when it first went on sale. Six months hasn’t modified the equation in any respect. If you happen to’re out there for an iPhone and need the most important display, the highest-quality digicam, and the very best battery life you may get, the iPhone 12 Professional Max is the one choice for you.

iPhone 12 Professional Max

The iPhone 12 Professional Max delivers blazing-fast efficiency, 5G connectivity, a top-tier triple digicam, and way more.

Pure Profitz
We will be happy to hear your thoughts

Leave a reply

Pure Profitz
Enable registration in settings - general
Compare items
  • Total (0)
Shopping cart